Behind The Collection
More than a product. A mindset.
What would a nasal strip look like if Nike made it? That thought sparked an idea—one that merged necessity with bold design. Inspired by our father’s need for better sleep and the product’s untapped potential, we reimagined it. Black, bold, and in-your-face. Not just functional, but a statement.
Backing Athletes , Supporting Movement




A collection with a purpose
Make Every Breath Count was never just about nasal strips. It’s about embracing every inhale as a chance to push further, live fuller, and chase what sets your soul on fire. Rooted in our brand name, Nafaas, meaning breath, it’s a reminder to take life in, both physically and spiritually.

For the Competitor
From the field to the finish line, every breath fuels the next move.

For the Athlete
Strength, endurance, and control, breathe deeper, push further.

For Everyday Hustle
Because performance isn’t just for the gym. It’s a way of life.

The Journey So Far
One year in, one product launched, but this is just the beginning. Every great story starts somewhere, and we’re embracing the process, knowing that these moments will be the ones we look back on. The community that’s been with us from day one is shaping what’s next.
The Spark
Where the idea was born, rethinking a simple product through a new lens.
Breathe Bold
The first step. A black, bold nasal strip that challenged the norm.
More Than a Product
From an idea to a movement, fueling performance, mindset, and culture.



